A Data Modelling and Design capability represents an organization's ability to systematically discover, analyse, and define data requirements, and then represent these requirements through precise data models. This capability enables the organization to understand, manage, and utilize its data assets effectively, ensuring alignment with current and future business needs. It creates a foundation for broad-scoped initiatives such as Master Data Management (MDM) and data governance programs, enhances data quality, reduces support costs, and increases the reusability of data assets. Core Elements: * People: Business Analysts, Data Modelers, and Data Architects who collaborate to define and design data models. * Processes: Activities such as planning for data modelling, building and reviewing data models (conceptual, logical, and physical), and managing the lifecycle of these models. * Technology: Tools and platforms used for data modelling, integration, and management to support the creation, maintenance, and utilization of data models.