The Entity Resolution process is crucial for identifying, matching, and consolidating multiple references to real-world entities across various systems, ensuring that all references to the same entity are unified. It determines whether two or more data records refer to the same real-world object or represent different entities. By identifying duplicates, merging records, and assigning unique global identifiers, entity resolution helps maintain an accurate, consistent Master Data set. Utilizing advanced algorithms, data matching techniques, and business rules, this process ensures that entities are correctly identified and represented across systems, enabling the linking of disparate data sources, removal of redundancies, and ongoing Master Data quality.